Genius Brands’ SpacePOP: Not Your Average Princesses is partnering with Fathom Events to premiere the first season in US movie theaters.
By Alexandra WhyteMay 18, 2017
Genius Brands has partnered with Fathom Events to release SpacePOP: Not Your Average Princesses in US theaters on September 16.
It will be an exclusive one-night showing of SpacePOP season one and a sneak peek of season two ahead of its YouTube debut. The event will also include the premiere of new music videos and a special surprise.
Ticket buyers will also receive a copy of the original soundtrack, a 20% off coupon to Spirit Halloween (SpacePOP’s official Halloween partner) and discounted tickets to a Six Flag’s wintertime celebration.
Participating theater chains include AMC, Regal and Cinemark, with exact locations available on the Fathom Events website.
The SpacePOP brand debuted less than a year ago and has since released more than 100 short-form episodes and original music videos. The content has garnered 15 million channel views and 50,000 subscribers on YouTube. This year, the brand will continue to expand with DIY activity kits at Claire’s and a dedicated retail section at Go! Retail stores in the US.
The premiere follows news that Sony Pictures had taken an equity stake in Genius Brands, and that the SpacePOP brand was expanding to the UK and China.